California Residents’ Rights

We operate in a realm of evolving digitization where data lies at the core of the business we do.

 

It is imperative to derive trailblazing insights, to innovate new products, services, and solutions, and to opt for a scientific approach to outshine with our marketing and advertising services.

 

Valasys MarTech abides by the regulations of the California Customer Privacy Act (CCPA) (effective from 1/1/2020, officially called AB-375) to mitigate the data accessibility and control risks pertaining to the collection, processing, and movement of the personal data of the customers. We are pledged to comply with the data protection law CCPA and are making minor tweaks in our privacy policy.

 

This privacy document for the residents of California is an addendum to the privacy policy of Valasys MarTech and applies to all our website visitors and users who are residents of the state of California.

 

 The personal information collected by Valasys MarTech falls beneath the subsequent categories:

 

Identifiers: This dataset comprises a real name, postal address, online identifier, Internet protocol address, and other similar identifiers.

Search Histories: This dataset includes the search history and browser history of the customers.

The Electrical Data: This data includes the details of customers derived from call recording software.

Why do we collect and process information: how we are using it & what the purpose of this information is.

 

Collection of personal data is an essential element of the client relationship management. Valasys MarTech assures you of collection and processing of your personal data in predefined and lawful ways for the following purposes:

 

To live up to our objective to elevate our advertising and marketing services to new heights.

To precisely target our marketing niches and develop our services as per our customers’ expectations.

To match up to the evolving research habits and expectations of the customers and give them what they want by hyper-personalizing our services.

 

 Your personal data is amongst the most important business assets for us. Having an enhanced understanding of our customers assures that we are aptly able to address their needs. This helps us in meeting or exceeding the expectations of the customers. We assure you that our methods for collection and processing of personal information are lawful and in congruence with the norms of CCPA.

 

We employ a Customer Relationship Management (CRM) tool for the collection, organization, mapping, preparation, analysis, and activation of personal data.

 

• We determine what information we want to collect. The data is collected only if it is permissible under the CCPA guidelines.
• We can track the personal data as old as 12 months.
• We store and organize your personal data in CRM, and thereafter, it is further processed.
• We analyze the data and implement the insights driven from data analysis.
• Methods by which Customers can request to access, change, move, or delete their personal data

 

Customers can request access to their personal data, can ask to change or upgrade it, and can even request to move or delete it. The requests can be submitted to the email address [email protected] or electronically through the website by filling the “Don’t Sell My Personal Information Form”.

 

Valasys MarTech is bound to deliver the disclosures through email or electronically as per the request of the customers.

 

 Valasys MarTech is obliged to ensure that we leverage rational security procedures whenever one requests for access, up-gradation, or deletion of their personal data. Additionally, we have to also assure that the “Do Not Sell My Personal Information“ request comes from the customer.

 

The identity of the data subject is verified by matching the email address of the customer, and if it is the same one from which the opt-in request was made.

 

We don’t process any requests regarding the personal information of our customers unless we are 100% sure of their identity. If we fail to authenticate the identity, we refuse to give anonymous persons any kind of say over the personal information and can ask for additional information to validate the identity.

 

 As per the CCPA stature, a “sale” of personal data means that data is exchanged directly for money or similar valuable consideration. Valasys MarTech reserves the right to selling, renting, disseminating, transferring, or communicating the personal information of the customers orally or in written format to third-parties for monetary or commercial purposes such as cross-context behavioral advertising.

 

As the draft regulations of the attorney general of California under CCPA mention, Valasys MarTech ensures that it abides by CCPA’s opt-out requirements.

 

Steps to Opt-out of the Processing of Personal Data

 

Step 1: Customers can put forth a “Do Not Sell My Personal Information” request by clicking on a link with the same name. The link has been provided on the homepage of our website. We allow any user who is a resident of the state of California to opt-out of selling his personal information using this link.

 

Step 2: Fill in the details in the form such as your name and email address so that we can verify if it’s you who has made the opt-out request and hit submit.

 

Step 3: Alternatively, you can also drop us an email at [email protected] to process your opt-out request.

 

Note: You can opt-out of their data being sold by Valasys MarTech using both desktop or mobile devices.

 

 Abiding by the section 1798.120 of the CCPA, Valasys MarTech is accountable not to discriminate against its customers who are residents of California, just because they choose to exercise the rights they are entitled to under CCPA.

 

Valasys MarTech is assured customers’ rights to exercise opt-out of collection or monetization of personal data, whenever they wish to.

 

 Valasys MarTech is obliged to protect your data privacy. We hold ourselves accountable and demonstrate compliance with the latest international data protection regulations.

 

 

The Right to Access or Disclosure of the Personal Data

The Right to Erasure or Delete Personal Data

The Right to Data Portability

Right to opt-in for Personal data processing and restriction of Data Processing i.e. Right to Opt-Out

Right to being prohibited from discrimination having exercised their right pursuant to CCPA such as the right to opt-out of gathering or monetization of their personal data

The customers can exercise their right to notice for personal data, right to access, right to opt-in or opt-out, right to deletion of data, and right to equal services and prices by contacting Valasys MarTech electronically or dropping us an email at [email protected].

 

Valasys MarTech reserves the right to amend its privacy notice at any time at our discretion. We can also disclose individually identifiable information on specific government requests and if any sensitive circumstances demand us to do so to keep the lawful outlook intact. We reserve the right to decide on the third-parties we want to share our site information with.

 

Valasys MarTech is obliged to inform users of their rights under CCPA as well as explaining them on exercising the same. Our Privacy policy is CCPA-compliant, and we will keep our privacy policy updated as per the potential amendments in CCPA. Our privacy policy allows customers to know what categories of personal data we collect and process and customers can exercise their right to prohibit their personal data from being sold to third-parties.

 

As CCPA wording is open for interpretation and will keep on evolving, our privacy policies may be tweaked slightly. You are free to get in touch with us electronically through our website or can write to us at [email protected] if you have any questions about our privacy policy or your rights under CCPA.